Founded in 2004 by the multi-faceted Pharrell Williams, Icecream is his vibrant approach to expressive fashion. A subsidiary of Billionaire Boys Club, the visionary artist creates playful designs with bold logos & colors across a variety of clothing and accessories. White & yellow Icecream branding is printed and accented across the front & back hems, chest, and sleeve of the Bow Tie Hoodie. Pictured is the Icecream Bow Tie Hoodie in Black.